Google was launched in 1998 as a search engine, providing powerful competition to establish search engines at the time, including Yahoo!
Two Ph.D. students from Stanford University, Larry Page and Sergey Brin, founded Google as a research project in 1996.
Initially, it was developed as a search engine named “Backrub” that focused on analyzing the relationships between websites based on backlinks. The search engine’s innovative algorithm, called PageRank, aimed to provide more relevant search results by considering the quality and quantity of links pointing to a webpage.
In 1998, Page and Brin decided to rename their search engine to “Google,” inspired by the term “googol,” which represents the number 1 followed by 100 zeros, reflecting their mission to organize and make huge amounts of information accessible to users.
Google’s minimalist design and fast search results quickly gained attention and popularity among internet users. Its search engine transformed itself by delivering more accurate and efficient search results compared to other search engines available at the time, including Yahoo!.
Google focused primarily on search and continuously improved its algorithm to provide the most relevant search results, while Yahoo! started as a web directory and expanded into a web portal offering various services. Google’s success was further boosted by its uncluttered and ad-free user interface, which calls to users seeking an effortless and efficient search experience.
Over time, Google’s search engine dominance grew remarkably, and it expanded its services beyond search to include email (Gmail), productivity tools (Google Docs), online mapping (Google Maps), video sharing (YouTube), and more. Today, Google is a multinational technology company with a wide range of products and services acting on several aspects of online life.
The launch of Google in 1998 marked a turning point in the search engine landscape, challenging the dominance of Yahoo! and other established players. Google’s focus on providing high-quality search results and its commitment to transformation have consolidated its position as one of the world’s most popular technology companies and a leading search engine worldwide.